Students majoring in AEMM select from among seven concentrations, tailoring their education to fit their needs and interests. The AEMM Department provides majors with an intensive education in their field of concentration and prepares them to enter the professional work force after graduation. At the same time, the AEMM Department stresses the development of knowledge and skills that are widely transferable and that are applicable throughout life.
As a manager of creative enterprise, you can specialize in areas such as marketing, financial management, fundraising, sales or production. You might also choose to be an entrepreneur and organize your own company.
No matter what option you select, two attributes are necessary to be an effective manager in the arts:
- A genuine love of the art form.
- The practical business skills and the savvy that enables organizations to effectively fulfill their missions.
As a manager, you can help provide the realistic framework upon which creative artists can build. Good management increases opportunities for good art to develop and flourish.
CLASSROOM EXPERIENCE includes team learning, group projects and interactive learning. Case study methods and seminar style learning are common in many classes. Students are challenged to relate real-life situations to classroom learning. Many classes base assignments upon actual companies or organizations.
