| VISION
While the trip itself will be life-changing,
here are some tangible goals that aspire to: |
| • We will experience a practical, real world experience of doing business in
a world market place for music. |
| • We will gain an understanding of the size and complexity of the worldwide
music industry. |
| • We will gain an appreciation of the multitude of different genres of music and their cultural importance and marketability in different countries. |
| • We will learn interpersonal business skills by talking and negotiating with
music industry professionals from around the world. |
• We will learn techniques and strategies for doing business with music
distributors and other music companies such as wholesalers, importers,
manufactures, marketing & promotion firms and concert & festival
promoters. |
| • By attending both business and social events, students will develop long
term relationships by networking with industry professionals such as
executives, entrepreneurs, producers, promoters, attorneys, artist, etc. |
| • We will be exposed to important issues by attending several seminars with
panels of experts from around the world, on topics that can range from
The Status of Hip Hop Music Around the World to Current Legal
Developments in the Electronic Distribution of Music. |
• We will develop planning and reporting skills by jointly writing a
comprehensive business plan for the project with financial projections, and
a final report and follow-up plan upon their return. |
• We will gain an appreciation of the media by attending several press
conferences for newsworthy celebrities and also be interviewed at a press
conference where they will be the newsworthy celebrities. |
| These skills will not only help us in our education but in our career goals in
the music and entertainment industries. |